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Month: January 2013

Creating Customer Value

Getting Bullish On Indonesia 

Over the past several months, I’ve been spending a lot of time in Jakarta.  Partnering with Pertamina, Indonesia’s state-owned oil and natural gas business, we’re advancing a Joint Statement of Cooperation to develop Celanese’s proprietary technology to make fuel ethanol for use in Indonesia. I have also had the opportunity to get to know our other businesses there as well as we have a long history of doing business in Indonesia with our Acetate and our Acetyls businesses. 

From where I stand, there are several reasons to be bullish on…

Collaboration

Celebrating Celanese Employees Via Facebook 

Celanese launched its Facebook page in 2012 to show the people and culture behind the leading chemical technology brand.  Considered official company communication, Celanese employees are encouraged to visit it and add news about their professional and community achievements. Those doing business with the company or interested in employment can find in it company insights that supplement business, trade and financial news.

Many times the information found in Facebook postings on the Celanese page can’t be found on the company intranet or website, and is exclusive to this social media channel. However don’t expect to find any financial or business announcements in these postings; those announcements will continue to…

Creating Customer Value

The Search For Truth 

Not so long ago, before I traded in my bench for a desk, you were more likely to see me in front of a mass spectrometer than a laptop. My pre-Celanese life was spent as an analytical chemist and my daily routine was, at first glance, rather different to my reincarnation as a new business development guy. I implore you, however, to cast aside the obvious differences and explore with me the notion that both business and science, boil down (pun intended) to a perpetual search for the truth.

When I first joined Celanese, I evaluated new business ideas for our AI business. Like most fresh- faced graduates I completely missed the point. I wanted every project to be an overwhelming success and was deflated when an ROI looked unfavorable or we couldn’t justify the resources needed for…