Framing Innovative And Sustainable Customer Solutions In The Building Materials World
In a recent blog, Stephanie Daigle, vice president of U.S. Public Affairs for Celanese, introduced us to the important work being done in the American Chemistry Council’s Value Chain Outreach (VCO) initiative and explained the leading role Celanese is playing. Beyond staying informed, the ACC (and by extension, Celanese) is actively working to influence key stakeholders so that we can better anticipate the needs of our customers regarding important evolving issues. These stakeholders in the area of building materials include architects, building owners, contractors, environmental NGOs (non-government organizations) and government organizations at the federal, state and local levels.
Building materials is an exciting and dynamic segment. Over the last decade, many building codes, environmental mandates and voluntary green building rating systems have had an extraordinary…