A Walk Down Our Centennial Memory Lane
The Amsterdam office joined employees around the globe celebrating Celanese’s centennial with great energy and enthusiasm! Amsterdam employees honored Celanese’s history by dressing up in traditional fashion from each decade….
Celanese Exceeds Expectations and Looks to the Future (2011-2018)
As we come to the end of this 10 decade blog series, what stands out quite prominently is that this is only the beginning of the Story of Celanese. Our…
Celanese Ready To Take On The New Millennium As A Truly Global Enterprise (2000-2010)
The world celebrated the turn of the millennium, as the dreaded Y2K bug never materialized. The internet contributed to globalization allowing faster communication among people around the world. Following the…
A Focus on Pharmaceuticals and Hoechst De-Merger (1990-1999)
The 1990s were known as the last hurrah of the 20th-century, featuring relatively peaceful prosperity. The Cold War had ended, the Berlin Wall had fallen and Bill Clinton, the first…
Advanced Technologies, Diversification and The Hoechst Years (1980-1989)
The 1980s was a time of political conservatism, advanced technologies and a pop culture that featured MTV and a new generation of blockbuster movies in the U.S. The eighties brought…
Global Expansion, Product Diversification and Social Change (1970-1979)
The 1970s was a time of tremendous social change, such as increased political awareness and an emphasis on women’s rights. Women were making their way out of the home and…
Joint Ventures and New Frontiers (1960-1969)
Following the diversification of the 1950s, Celanese spent most of the ‘60s building new manufacturing facilities and entering into joint ventures to increase our market share and competitive edge. Read…
Innovation and Exploration: A New Era For Celanese (1950-1959)
The 1950s was an exciting time at Celanese. Read below to learn how we continued to grow by optimizing market opportunities and diversifying to satisfy consumer needs. By the early…
Celanese Thrives Through Diversification: The Third Decade (1940-1949)
Continue with us on our journey of 100 Years of Celanese, as we explore our third decade and discover the 1940s. As the pressure of the Great Depression finally subsided…
Weathering the Great Depression: The Second Decade of Celanese (1930-1939)
Enjoy our second blog in a 10-part series on the history of our remarkable company, as we celebrate the 100 year anniversary of Celanese. The 1930s brought a multitude…
In The Beginning – The Early Years of Celanese (1912-1929)
Take a walk with me through the hundred year history of Celanese. Over the last year or so, I’ve been reading every scrap of information I could find to learn…
